Free Online Design Course on How to Leverage Data for Designing Better UX
Unlock UX potential Learn data-driven design for superior user experiences. Expert insights, practical tips. Enroll now!
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Learning Objectives
1. Strategies for Effective Resume Creation
Guidance on crafting impactful resumes for job applications, portfolio building, or freelance projects, with a focus on storage options like Google Drive.
2. Data Gathering Best Practices
Emphasizing the importance of asking specific and exploratory questions to gather qualitative data efficiently and discussing its role in research and design.
3. Product Testing Methodologies
Discussions on various product testing methods such as competitive analysis, usability tests, heuristic evaluation, eye tracking, and A/B testing to improve features based on user needs.
4. Stakeholder Communication Techniques
Advising on informing stakeholders in advance, presenting using quantitative data, emphasizing key metrics, and conducting user interviews to keep stakeholders aligned with project goals.
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Who's it for
Designers
Researchers
Product Managers
UX/UI Designers
Design Thinkers
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What will I learn
Chapter 1
Research in Design
Discusses the significance of research in the design process, exploring different types of data and the role of data in shaping design decisions. Case studies are used to illustrate various design approaches.
Chapter 2
Resume Creation
Explores the process of creating resumes for job applications, portfolio building, or freelance projects. Tips on using apps or platforms like Google Drive for resume storage are provided.
Chapter 3
Effective Data Gathering
Emphasizes the need for specific and exploratory questions to gather qualitative data effectively. The chapter delves into data segregation, the role of data in research and design, and assesses the audience's familiarity with design concepts.
Chapter 4
Product Testing Methods
Covers various methods for testing products, including competitive analysis, usability tests, heuristic evaluations, eye tracking, and A/B testing. The importance of validating ideas, conducting research, and defining user journeys is highlighted.
Chapter 5
Design Process
Explores the iterative design process, from ideation to prototyping and product shipping. The chapter discusses the use of quantitative data to enhance features and meet user needs, with a focus on embracing uncertainty for successful outcomes.
Chapter 6
A/B Testing Success Story
Details a successful A/B test conducted at Google involving different shades of blue for a button, resulting in significant revenue increase. The chapter stresses the importance of informing stakeholders in advance and presenting data-driven insights.
Chapter 7
User Interviews and Originality in Research
Discusses the importance of user interviews for understanding project requirements and maintaining originality in research and competitive analysis. It highlights the need to offer incentives for user participation and to conduct independent competitive research for authentic insights."
Chapter 8
Empower Your Skills
Unlock your potential with free design programs. From beginners to professionals, access tools to enhance your creativity and proficiency.
Meet your Mentor
Siddharth Simharaju
Senior Product Designer @ Postman
Siddharth Simharaju is an accomplished Senior Product Designer at Postman in Bengaluru, Karnataka, India, demonstrating 1 year and 9 months of expertise. Prior to this, he served as a Product Designer II at HackerRank for 7 months. Siddharth excels in problem-solving and brings valuable experience to his design roles.
Frequently Asked Questions
What are the main pillars of Designing?
The main pillars of Designing include creativity, functionality, user experience, aesthetics, and problem-solving skills.
What is Designing, and why is it important to learn about?
Designing is the process of creating visual solutions. Learning it is crucial as it enhances problem-solving and communication skills.
Is this Designing course designed for corporate training and workforce upskilling?
Yes, the Designing course is tailored for corporate training and upskilling the workforce in design-related skills.
How long can I access the free online design course content?
You can access the free online design course content indefinitely once you enroll in the course.
Will I receive a certification upon completion of the free online design course course?
Yes, you will receive a certification upon successful completion of the free online design course.
How to Leverage Data to Design Better User Experiences
4.3
(322 ratings)
Intermediate
21 February 2025 at 5:30 pm GMT
23k Learners enrolled
Mentor
Siddharth Simharaju
Senior Product Designer @ Postman
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